The Interdependencies between Photography and Architecture: Their Mutual Impacts on the Image of a Destination

By Jan Specht.

Published by The International Journal of the Image

Format Price
Article: Print $US10.00
Article: Electronic $US5.00

According to Baloglu and Brinberg (1997), “the concept of image has received increased attention by tourism researchers, industry practitioners, and destination marketers. Image differentiates tourist destinations from each other and is an integral and influential part of travellers’ decision process.” As Urry (1995) argued, “environments which are not visually distinct in some way or other are very unlikely to be consumed.” For Law (2002), “the construction of landmark buildings” is one of the most important ways to change the image of a destination. On the other hand, a considerable number of authors emphasize the significance of photography for tourism in general and the creation and promotion of destination images in particular.
The paper investigates the interdependencies between photography and architecture and demonstrates their mutual impacts on the formation of destination images by means of historical and contemporary examples.

Keywords: Architecture, Architourism, Branding, Destination, Image, Photography, Reproduction, Tourism

The International Journal of the Image, Volume 2, Issue 2, pp.45-58. Article: Print (Spiral Bound). Article: Electronic (PDF File; 12.625MB).

Jan Specht

PhD Student, Tourism Department, University of Girona, Girona, Catalunya, Spain

In Germany, Specht studied architecture and engineering, and then received his Master of Business Administration in tourism. He worked as researcher and lecturer at different European universities and institutes as well as on major real estate projects around Europe and Asia. Specht is a partner and founding member of the intercultural consultancy Cultelligence in Berlin. Since 2009, he has been attending the International Graduate School of Girona (Spain) to receive his PhD. He is a fellow of the EU Science and Technology Programme China, where he does research, and he teaches at the School of Tourism Management of Sun Yat-Sen University in Guangzhou. Specht investigates the impacts of contemporary architecture on tourism destinations.